A logo is a visual representation of a company, organization, or individual’s identity. It can be used to promote and differentiate your brand, convey a message, and draw attention to your product or service. An effective logo can incorporate elements such as a mascot or character, specific colours, geometric shapes or typography. It should be memorable, unique and versatile, and allow you to be easily differentiated from your competitors.
When starting a new business, the importance of logo design can often be overlooked at such a busy time. However, now more than ever it’s essential to have a logo pertinent for your business; so much so, it can be the difference between success or failure. Having this in place from the beginning is crucial in setting the tone of your brand, attracting the right customers, and resonating with them. It can also save a lot of time, money, and hassle as your business grows into the future.
Logo Design Process
Before carrying out design work, an important element of the process is getting to know you and your business – the driving force behind it, its goals, morals, and ethics. Obtaining a thorough understanding of your business or brand provides a foundation upon which a logo can be created that best embodies it.
Quinn Creative has developed a logo design process over the years, which can be tailored to suit your needs and budget. It typically includes the following:
- Initial meeting or telephone consultation to establish goals and objectives
- Research, planning and discovery
- Development of design concepts
- Presentation of design concepts
- Revision of design concepts
- Creation of files – logo supplied in various file formats for web, print and large format
- Transfer of copyright / intellectual property rights
Logos provided by Quinn Creative are designed to not only stand out from the crowd, but showcase the very soul of your business and provide a timeless expression that successfully communicates your message, to engage with and retain your audience.
If you have a good idea of what you are looking for, or are trying to keep down costs, an hourly rate can be accommodated as well as working within a set budget. A logo recreation service is also available if you need a subtle refresh, or you don’t have the correct file type you need.
Get in touch…
01952 810 322
47 Upper Bar, TF10 7AP